LOGO REDESIGN
Strategic logo redesign, keeping the same layout, but adding a new font and an area for pop-art textures in the word “on” in “Vision.”
The Vision on Fifteenth
The Vision on Fifteenth is a property under development in Pittsburgh's Strip District. This project consists of a full rebrand and a slight redesign of the original logo to suit the new style.
COLOR PALETTE
CMYK + additional colors for a bright and exciting pop-art style.
TYPOGRAPHY
Acier and Acherus typefaces are paired for a fun yet professional style.
WEB DESIGN AND DEVELOPMENT
As a part of the Vision on Fifteenth’s awareness campaigns, we developed an augmented reality web application for in-person tours of the space before it is furnished.
DEVELOPMENT TOOLS
Coding Languages: HTML, SASS, JavaScript
Software: Reality Composer
INTEGRATED TOOLS
Augmented Reality tools which interact with live objects to add digital components.
AUGMENTED REALITY TOUR
The Vision on Fifteenth neighbors Pittsburgh’s largest tech companies. With an increased demand for opening tech offices in Pittsburgh, we decided to create a property tour that would would appeal to such an audience.
TOOLS USED
HTML, CSS, JavaScript, Adobe Dimension, Reality Composer, Blender
LOOK BOOK LIVE
The animated version of The Vision’s property look book is used at broker events as a supplemental multimedia piece for potential clients to learn about the building.
TOOLS USED
Adobe After Effects, Photoshop
CASE STUDY
Learn more about this project through its case study.